Jordy Blog

Walled Gardens and Open Source

I posted the other day about how universal wishlists are one of the ways the walls of traditional marketing are coming down. In a broader sense, this trend is going on all over the place: the walls of the walled gardens are coming down as big companies realize that customers don’t like to be corralled. Even the quintessentially walled AOL is allowing users to access their Yahoo mail through AOL. They’re still a long way from not sucking, but they’re making steps.

Still remarkably walled: Apple. I understand that uniformity is a big part of their branding, but I predict some of the those walls will come down. Competition from open platforms (like Rockbox for the iPod and Android as an answer to the iPhone SDK) practically ensures it.

And the greatest enemy to walled gardens (at least in the software world): open source. It’s big enough now that even regular folks should start figuring out what it’s all about. Open source is the reason Firefox kicks IE’s butt in terms of useabilty.

Read Eric Raymond’s The Cathedral and the Bazaar for an excellent treatise on the way open source is changing the software world.

Photo credit: historyanorak

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